AI, Data & Automation
Agents, GenAI, automation and data platforms
Software & Product
Custom platforms, web & mobile, modernisation
Cloud, Security & Reliability
Managed cloud, DevOps, cybersecurity and QA
E-commerce & Apps
Commerce platforms and on-demand apps
Digital Marketing
Search, AI visibility, paid media and lifecycle
Hire & Engagement
Dedicated engineers, teams and engagement models
Technologies
Languages, frameworks, mobile and cloud platforms
Mindrops plans and runs paid search and paid social — Google, Meta and LinkedIn — with server-side-ready conversion tracking and landing pages built in-house.
Clients
A selection of the software Mindrops has designed and engineered for clients.
Quick Commerce · Logistics
A custom Android rider app with real-time order assignment, Google Maps navigation, COD collection tracking, returns and exchange pickups, and delivery proof.
Designed, built, tested and deployed between January and June 2026.
Government · GovTech
An AI-automated platform on Mindrops’ LazyMonkey foundation that categorises, prioritises, routes and auto-responds to every grievance, with one SLA-tracked record for central and regional teams.
Awarded via GeM (Nov 2025), it auto-triages thousands of grievances a day for a network of 1.5 lakh+ post offices.
AI · Food & Beverage
An embeddable AI chat assistant grounded in live catalogue and store data, with an “Order Now” action on every product and a no-code admin console for content and pricing.
Live across 50+ outlets in India, handling about 10,000 conversations a month and around 50 orders a day.
Mindrops plans and runs paid search and paid social — Google, Meta and LinkedIn — managed to measurable business outcomes: leads, pipeline and return on ad spend. Each programme combines rigorous tracking, conversion-focused landing pages and continuous optimisation.
Google and Bing search campaigns structured around high-intent queries and profitable keywords.
Meta and LinkedIn campaigns with audience, creative and offer testing built for B2B and B2C.
Clean, server-side-ready measurement so campaigns optimise toward recorded conversions.
Continuous testing of audiences, creative, bids and offers — compounding gains over time.
Conversion-focused landing pages engineered in-house — part of our conversion rate optimization work.
Reporting tied to spend, CPL, CAC and ROAS — the numbers that decide budget.
Campaigns optimise toward cheap form fills that rarely turn into buyers. We restructure around high-intent queries and send qualified-lead signals back to the ad platforms.
Ad platforms and analytics disagree on conversions, so budget decisions are guesswork. We audit and rebuild tracking — server-side-ready, with conversion APIs — before spend scales.
Job-title and account targeting is expensive to get wrong. We test audiences, creative and offers in controlled budgets before committing more.
Traffic from a specific search lands on a homepage that does not answer it. We build dedicated landing pages for each campaign intent.
Website and SEO for a manufacturer
A first website, SEO, blog and social media setup for a plywood and flush-door manufacturer selling to buyers across India, with product categories organised around how buyers search.
From the client’s review
“The SEO setup ran alongside the build rather than after, giving the site a working foundation at launch.”
Website for an elder care home
A first website for an old age home in Narela, Delhi, covering services, trustees, donations and contact details, alongside social media management.
From the client’s review
“The website structure felt like it was built for the visitor, not just for us.”
Recruitment & candidate management
A recruitment platform with candidate registration, applications, admit cards and a central admin dashboard.
From the client’s review
“They designed it to handle high concurrent traffic during active recruitment drives, which was critical for us.”
Ordering platform for a retail chain
A website and mobile app for a 70-outlet meat retail chain in Delhi NCR, on a backend built for high order volume.
From the client’s review
“The admin dashboard was the standout, putting inventory, pricing, and promotions across all 70 outlets in the hands of non-technical staff.”
Rural telehealth platform
A mobile app, website and admin dashboard connecting patients in rural and semi-urban India with doctors, with video consultations, digital prescriptions and patient registration.
From the client’s review
“The UI/UX design process was collaborative and they kept the end user in mind throughout, which mattered a lot for a platform targeting rural users.”
Food export storefront
An eCommerce website for an Indian food brand that sold through catalogues and enquiries: makhana, spices, dry fruits and gift hampers in clear collections, with bulk quote requests from export buyers.
From the client’s review
“Feedback during the build was turned around the same day, and the mobile layout was checked properly before the site went live.”
We review account structure, search terms, audiences and wasted spend, and verify that conversions are tracked correctly end to end.
Campaigns are restructured around intent, conversion tracking is fixed and dedicated landing pages are built for the main offers.
Audiences, creative, bids and offers are tested against cost-per-lead targets on limited budgets before anything is scaled.
Budget moves to the campaigns producing qualified leads, with reporting on spend, CPL, CAC and ROAS.
Tell us your channels, monthly spend and target cost per lead. We’ll reply within one business day with what we would audit first.
An engineer will respond within one business day.
Have a defined scope? Get a quote
