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Flagship · GovTech
India Post — grievance system

Pan-India, awarded via GeM (Nov 2025).

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Flagship · GovTech
India Post — grievance system

Pan-India, awarded via GeM (Nov 2025).

Read →
Global delivery
India · Belgium · UK

Three offices, three time zones.

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Organic and paid social media on the platforms your buyers use.

Mindrops runs social media marketing — strategy, creative, community and paid social — on the two or three platforms where your buyers engage, with tracking that connects social activity to enquiries.

Clients

  • Cushman & Wakefield
  • Pacific Group
  • DLF Group
  • Barbeque Nation
  • The Coffee Bean & Tea Leaf

Selected projects

A selection of the software Mindrops has designed and engineered for clients.

Quick Commerce · Logistics

RocketZone — Rider Delivery App

A custom Android rider app with real-time order assignment, Google Maps navigation, COD collection tracking, returns and exchange pickups, and delivery proof.

Designed, built, tested and deployed between January and June 2026.

Total post offices1,65,000The largest postal network in the world

Government · GovTech

India Post — Grievance Redressal

An AI-automated platform on Mindrops’ LazyMonkey foundation that categorises, prioritises, routes and auto-responds to every grievance, with one SLA-tracked record for central and regional teams.

Awarded via GeM (Nov 2025), it auto-triages thousands of grievances a day for a network of 1.5 lakh+ post offices.

Cafés in India50+outlets across India, served by the systems we builtBrewing since 1963

AI · Food & Beverage

BeanBot — The Coffee Bean & Tea Leaf

An embeddable AI chat assistant grounded in live catalogue and store data, with an “Order Now” action on every product and a no-code admin console for content and pricing.

Live across 50+ outlets in India, handling about 10,000 conversations a month and around 50 orders a day.

Social media marketing services

Mindrops delivers social strategy, creative, community management and paid social, measured on reach, engagement and the leads social drives. Each programme builds audience, engagement and demand through organic and paid activity on the platforms where a client’s buyers actually are.

Strategy & channels

A focused strategy on the platforms a client’s buyers use — LinkedIn, Instagram, X, YouTube and more.

Creative & content

Scroll-stopping creative and content tuned to each platform and audience.

Community management

Active community management that builds relationships and protects the brand.

Paid social

Targeted paid social that scales reach and pipeline — see performance advertising.

Influencer & partnerships

Creator and partner programmes that borrow trusted audiences.

Analytics & reporting

Reporting on reach, engagement and the leads social drives.

Who social media marketing is for

B2B brands quiet on LinkedIn

Decision-makers are on LinkedIn but the company page posts sporadically. We build a steady cadence of expert content with paid amplification behind the best of it.

Brands spread across too many platforms

Effort is spread thinly across every network. We concentrate on the platforms where your audience actually engages.

Teams without in-house creative

Platform-native creative takes design and copy skills most marketing teams lack. We produce creative tuned to each feed and format.

Communities that go unanswered

Comments and messages pile up. We manage the community day to day and escalate service or reputation issues to you.

Why Mindrops for social

Focus on two or three platforms
Effort goes to the two or three networks where your buyers engage.
Organic and paid planned together
Posts that earn engagement organically are the ones put behind budget, run by the team that manages performance advertising.
Tracking from social to CRM
UTM tagging and conversion tracking connect social activity to enquiries in your analytics and CRM.
Community guidelines and escalation
Community management follows agreed response guidelines and escalation paths, so complaints and sensitive comments reach the right person quickly.

Client reviews

Website for an elder care home

A first website for an old age home in Narela, Delhi, covering services, trustees, donations and contact details, alongside social media management.

From the client’s review

“The website structure felt like it was built for the visitor, not just for us.”
Ved Prakash BhardawajTrustee, Naya Savera Old Age HomeRead full review on Sortlist

Website and SEO for a manufacturer

A first website, SEO, blog and social media setup for a plywood and flush-door manufacturer selling to buyers across India, with product categories organised around how buyers search.

From the client’s review

“The SEO setup ran alongside the build rather than after, giving the site a working foundation at launch.”
Amit GuptaDirector, MRS Woodcraft Pvt. Ltd.Read full review on Sortlist

Recruitment & candidate management

A recruitment platform with candidate registration, applications, admit cards and a central admin dashboard.

From the client’s review

“They designed it to handle high concurrent traffic during active recruitment drives, which was critical for us.”
AnujDirector, NIA Aviation Services Pvt. Ltd.Read full review on GoodFirms

Ordering platform for a retail chain

A website and mobile app for a 70-outlet meat retail chain in Delhi NCR, on a backend built for high order volume.

From the client’s review

“The admin dashboard was the standout, putting inventory, pricing, and promotions across all 70 outlets in the hands of non-technical staff.”
Karan SahniDirector, Sardar Meat ShopRead full review on Sortlist

Rural telehealth platform

A mobile app, website and admin dashboard connecting patients in rural and semi-urban India with doctors, with video consultations, digital prescriptions and patient registration.

From the client’s review

“The UI/UX design process was collaborative and they kept the end user in mind throughout, which mattered a lot for a platform targeting rural users.”
Rama RamanDirector, EonMedRead full review on Sortlist

Food export storefront

An eCommerce website for an Indian food brand that sold through catalogues and enquiries: makhana, spices, dry fruits and gift hampers in clear collections, with bulk quote requests from export buyers.

From the client’s review

“Feedback during the build was turned around the same day, and the mobile layout was checked properly before the site went live.”
Ankit AgarwalOwner, Flavour FussionRead full review on Sortlist

More client reviews

How we run social media marketing

  1. 01 — Audit

    Channel & competitor review

    We review your profiles, past content performance and competitors to see which platforms and formats reach your buyers.

  2. 02 — Plan

    Pillars, formats & calendar

    Content pillars, formats and a posting calendar are set per platform, with the tone and guidelines the community team will follow.

  3. 03 — Run

    Create, publish, moderate

    We produce creative, publish on schedule and handle comments and messages every day.

  4. 04 — Amplify

    Boost and report

    Top-performing posts get paid budget, and reporting covers reach, engagement and the leads social sends.

Frequently asked questions

What is social media marketing?
It is the practice of building audience, engagement and demand through organic and paid activity on social platforms. Mindrops delivers social strategy, creative, community management and paid social focused on real business outcomes.
Which platforms does Mindrops cover?
The ones a client’s buyers use — typically LinkedIn for B2B, plus Instagram, X, YouTube and others where they fit the audience and goals.
Does Mindrops do both organic and paid social?
Yes. Organic strategy, content and community plus targeted paid social. See performance advertising.
Can Mindrops manage a community day to day?
Yes. Mindrops provides active community management that builds relationships and protects the brand.
Does Mindrops handle influencer marketing?
Yes — creator and partner programmes that tap trusted audiences.
How is social measured?
On reach and engagement, and on the leads and pipeline social drives.

Contact us

Tell us who your audience is and which platforms you use today. We’ll reply within one business day with where we would focus first.

Book a strategy call

An engineer will respond within one business day.

Have a defined scope? Get a quote

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